When Coy Wire was 8 years old, all he talked about was someday playing college football.  His dad, Rick, had not gone to college himself so he knew there was a lot he needed to learn if he was ever going to help his son. As Coy grew up and became more athletic, Rick talked to parents of other athletes to see what they did to help their children prepare for college athletics and the recruiting process. He asked what they liked and disliked about the process, and what they would do differently if they could do it all over again. After gathering all the information he could, Rick put together his own plan to encompass ACADEMIC preparation, ATHLETIC training, effective MARKETING and a RECRUITING strategy to help Coy achieve his goal. Little did he know, all the effort and planning he did for his son, would someday become the most incredible and comprehensive program of its kind to help student-athletes of ALL sports achieve their ACADEMIC & ATHLETIC goals for college! And yes, Coy did eventually achieve his goal by receiving a scholarship to play football at Stanford University. His ultimate goal was then reached when he was drafted in the 3rd round of the NFL Draft by the Buffalo Bills in 2002. Since the beginning of Dynamite Sports in 1997, Rick has since become a Nationally-known speaker and an expert in the field of college athletics and recruiting process. The Dynamite Sports Educational Recruiting System has now become an invaluable tool in thousands of school districts around the country.